Chase
Lunar New of the Golden Pig 2019. Red envelopes with a modern foil design and "Eight Coins" on the back to symbolize wealth in Chinese culture. The calendar is comprised of 14 pieces of art created with layered paper cut designs, photographed and printed. Each design tells a story of the page it's on. Each month is unique and helps reinforce the Chinese audience that Chase understand's their culture. Over 2M red envelopes and 150K+ Calendars were distributed throughout the US Chinese-centric markets.
